Clarity
A sharper proposition, customer logic and commercial direction.
Founders & Startups
From promising idea to commercially stronger business.
We help founders make the decisions that determine whether an idea becomes a viable, investable and scalable business.
What we can work on
Useful when the business feels busy, but the next move is not obvious.
Early-stage founders are often juggling product, customers, funding, hiring and partnerships at the same time. We help identify the constraint, make the trade-offs explicit and build a short, credible plan around the next milestone.
✓
Business idea shaping and validation
✓
Business model and value proposition
✓
Go-to-market and commercial strategy
✓
Investment-readiness diagnosis
✓
Fundraising strategy and investor targeting
✓
Pitch narrative and investor materials
✓
Growth priorities and founder roadmap
Outcomes
What better should look like.
Readiness
A realistic view of whether the business is ready to raise, and what must improve first.
Focus
A prioritised roadmap rather than an expanding list of disconnected tasks.
Confidence
Stronger preparation for customer, partner and investor conversations.
Offers and fees
Three ways to work together.
Fixed fees, agreed in advance. No hourly billing and no success fees.
Start here
Raise-Ready Review
£1,200 fixed fee
A written review of your deck and investment case: what investors will question, what is missing, and what to fix first, in order of impact.
Ask about a review →Before a raise
Investor-Ready Sprint
£4,800 fixed fee
Four days of advisory time to close the gaps a review finds: proposition, business model, narrative, investor targeting and preparation for investor conversations.
Ask about a sprint →Ongoing
Founder’s Advisor
£1,500 a month
A standing advisor alongside you: a monthly working session on the decisions in front of you, and questions by email between sessions.
Ask about a retainer →Founding client terms to 31 December 2026. 25 per cent off for the first three clients, in return for a testimonial and permission to write up the work as a case study.
What we do not do. Venture & Growth Advisory does not arrange investments, does not sell introductions and takes no fee on money raised. Every fee is quoted in writing before work starts.
Next move
What needs to be different in your business next?
Tell us the stage you are at, the decision you are facing and what you are trying to move forward.
Start a conversation